Mindblown: a blog about philosophy.

  • Blogging Laws – California Laws for Giveaways and Prizes. Are You Complying?

    Blogging Laws – California Laws for Giveaways and Prizes. Are You Complying?

    It pains me to see how many Californian bloggers are not following state laws when doing giveaways. These are actual laws that carry an average fine of $2500 per an offense for failure to comply, and some offenses can land you jail time. When I have taken the time to point out violations to help…

  • Best Practices In FTC Online Advertising Disclosures For Bloggers

    Best Practices In FTC Online Advertising Disclosures For Bloggers

    In a previous article, available here, I addressed the main issues bloggers should be aware of in the March 2013 Federal Trade Commission (“FTC”) guidelines regarding if and when disclosures must be made in connection with online advertising (the “Guides”, which are available here).  That article generated a great deal of questions about specific examples…

  • Social Media Stats Every Blogger, Marketer and Business Owner Should Know

    Social Media Stats Every Blogger, Marketer and Business Owner Should Know

    With 40% of people spending more time socializing online than they do face-to-face, staying current on social media trends and statistics are critical tools for planning a blogger or business’s 2013 and 2014 social media strategy. Geographic Stats 27% of total U.S. internet time is spent on social networking sites. Leads Social media produces almost…

  • What Every Blogger Needs To Know About The FTC Guidelines

    What Every Blogger Needs To Know About The FTC Guidelines

    There has been a great deal of confusion among bloggers since the Federal Trade Commission (“FTC”) issued updated guidelines in March 2013 regarding if and when disclosures must be made in connection with online advertising (the “Guides”).  This article will summarize some of the most important guidelines and how they may affect bloggers (the complete…

  • Press Release Ideas for Increasing Revenue

    Press Release Ideas for Increasing Revenue

    Press releases generate buzz and can increase your company’s visibility which can increase revenue and generate profit.  If you are struggling with ideas for your business’s next announcement, use some of our press release ideas. Provide education, entertainment, and information your clients can use by providing helpful tips and tricks related to your business. Demonstrate…

  • 7 Press Release Insights

    7 Press Release Insights

    7  press release insights comes from Pr-Public Relations founder, Joanna Jana Laznicka, in a behind-the-scenes interview on a dark, stormy night when Joanna was in the mood to reveal some of the industry’s insights after a few glasses of fine white wine and a soak in her salt-water Jacuzzi. Here are the interview questions that…

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