“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.” ― David Ogilvy, regarded as the Father of Advertising It’s been long established that “Content Rules” the … [Read more...]
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About Shaifali Gupta
Shaifali Gupta is the founder of Media Meridian, a Social Media & Content Marketing firm. Starting with an MBA & MS from Europe, she is now living her dream of writing. As a professional content writer, she writes about Technology/E-commerce/Social Media/Software Engineering. She has worked with various nonprofits & mid-size for-profit organizations in Silicon Valley & India, and understands their technology and communication media needs.